A Hollywood mogul once said to me that studios are like banks — interested only in playing about with large sums of money. Making movies has nothing to do with art or uplift, only profitability. It is a lesson ‘Cubby’ Broccoli and Harry Saltzman, joint producers of the Bond pictures, instinctively knew.
‘We are extremely commercially minded,’ they freely confessed, ‘and we regard the properties we have as commercial properties’, to be squeezed and exploited — and not only on the screen.
This fascinating book is a behind-the-scenes glimpse, not at the creative, imaginative side of ‘the most successful movie franchise in history’, but at the business end of Bond, the realm of what Robert Sellers calls ‘lawyers, agents [and] flashing tempers’.